• Their Family: A commitment to, and a love of family compel many to buy life insurance to replace income, fund a spouse’s retirement and to pay off debt obligations.

• Their Business: Underneath it all, business owners care about their partners, their employees, their customers and their community. When a business owner or partner buys a life insurance policy, what they are ultimately buying is peace of mind.

• A Charity or a Cause: Whether it’s a community organization, a religious or educational institution or a worthy cause, life insurance can be used to support meaningful work in our communities for years to come

• A Generational Legacy: Sometimes it’s grandparents wanting to fund a grandchild’s educational pursuit or a desire to divide an undividable asset among multiple siblings so that it can stay in the family (think lake cottage or acres of farmland). Other times it’s to better prepare for a federal estate tax liability looming on the horizon where Uncle Sam could become a majority beneficiary of family-wealth without proper planning.  It’s important to note that funds from a properly structured life insurance policy are received by beneficiaries free from taxation (income, capital gains and, possibly, federal estate tax).